What is FarmAlly?

A continual improvement programme to enhance brand protection.

What We Do

Data

Validation of pre-existing, and additional information collected

Assessment

Against processor and retailer standards

Evidence

Reporting and insight demonstrating commitment to ethical and sustainable governance

Key Attributes

  • Objective question design

  • RAG rated scores

  • Communicate positive stories to consumers

  • Enhance brand image

consumers
processors
retailers
brand owners

From veganism trends to renewed climate change scrutiny, consumers are well informed on these issues, placing pressure on processors and retailers to evidence brand values

Challenges